The Honest Way

I just read an in-depth article over at Grizzly’s blog to How to Make Money Online for Beginners, that goes into the reasons for and why in order to make money you should SEO your site or blog for the search engines, most particularly Google. If you’re not making the kind of money that you think you should be with your blog, go over and read the article – you’ll be glad you did.

To add my own snippet of wisdom to that great article here at The Honest Way, I want to post the question as per my title, “Will you use this information to make money?”

I’d be willing to bet good money that the vast majority of people who read that article will go away with a real buzz and a head full of great ideas and ways to vastly improve their own blogs to extensively increase their make money factor. They may even sit down and get ready to draught their next blog post with a view to using some of that valuable information.

But for most of them, that’s as far as it’ll get.

I’m not saying that the astute make money oriented blogger is going to pass up this valuable chance to make money in greater amounts from his or her efforts, but when it comes down to the nitty gritty of spending the extra time writing and keeping in mind all the tricks they just learned, they will likely as not slip back into their natural way of working and most of the make money techniques will be missed out.

Of course that’s the small percentage of readers who even get that far. For most, it will have been an interesting read and something to put onto their “To Do” list for next year and it will never get done.

Why?

Because it’s too much like hard work for most people. The facts stand out for themselves in the glaringly earth shattering statistic that 95% of all internet marketers will fail. Period.

That’s no idle figure plucked from the sky, that’s the real statistic. The reason so many fail is largely down to the fact that when people get into the business of trying to make money online, they do it because they saw an ad somewhere that promised them they’d make a fortune by pressing a button and sitting back to wait for the suitcases full of dollars to roll up to their front door on a truck!

When the harsh reality hits home that it actually doesn’t work like that and only hard work, long hours and a creative mind will get them anything, they turn their back on it and go on to try something else. Only a very small percentage of the remaining 5% actually make anything more than a few dollars pocket money online, which bears out (no pun intended, Grizz) my statement that most people will not use the information they’ve been given for free and put it to good use, because it is a lot of work.

So for the tiny percentage left, that means rich pickings with valuable information that can and will be used to vastly improve our ability to make money in the niches we have chosen to target using the highly profitable keywords we have spent our valuable time researching.

When you’re like me and you get to the end of yet another 14-16 hour day spent in front of the PC and wonder where most of it went – now you know. Research, learning and information gathering take up a helluva lot of time. Then there’s the site building and all the little bits and pieces that come with it that all add up to a lot of hours that have to be spent day in and day out to achieve the desired outcome. Then and only then can you set into motion the promotion machine that will take up yet more time and effort to push your hard work into the public online arena so you can make money from all your efforts.

So who said internet marketing was easy?

Ha! It’s just very satisfying when it works.

Terry Didcott
The Honest Way

          

Over a course of several posts, I’m going to be looking at the concept of relationship selling. I mean the concept of selling not products, but relationships.

Or more correctly, yourself.

It’ll come as no surprise that many internet marketers simply fail to grasp this concept.

The whole ethos of internet marketing is all about getting people, your potential customers, to trust you. The online version is pretty much the same as in the offline world.

To highlight this point, there was an old rerun of the popular TV series The Munsters. This is the one where Herman goes to buy a car. Of course the car salesman is portrayed as the shiftiest, sneakiest shark that ever there was. The whole reason why the episode was funny is because we, as consumers can relate so well to some poor guy being taken in by a crooked salesman. Of course in the end the salesman get’s his just desert, which is always the enjoyable part of this kind of situation.

But in the real world, this doesn’t always happen. Often an unscrupulous salesman does get his come uppance and his reputation goes down the tubes.

In the online world of internet marketing, you don’t want this to happen to you. But if you concentrate more on selling yourself to people rather than trying to sell the product, you’ll stand a much better chance of running a successful business in the long term.

Having a reputation that people respect and admire is everything in business. That’s something worth remembering.

Terry Didcott
The Honest Way

          

This is just a reminder to everyone that while I’m happily scribbling away in my own blogs about everything and anything to do with Internet Marketing and how to make money online, I’m also available for hire as a freelance blogger or article writer should you need the services of such!

Also, what might interest some of you is the fact that this very blog can be used to advertise your own site or business for a very reasonable sum. You’ll get pretty good exposure for your money as this blog is attracting in excess of 300 unique visitors per day, which is better than many blogs with high PRs. If you’re interested in making good use of that exposure, I’ve created a banner in the sidebar or you can head straight for my Advertise Here page via that link or via the navigation bar above.

All rates are covered and you get a lot for not a lot.

Get in now before the Page Ranks start to change very soon, because when this blog gets a higher PR, the advertising rates will rise as well.

Here’s to your success,

Terry Didcott
The Honest Way