Wed 5 Sep 2007
I’ve hit upon a rather neat idea for putting together a sales page for a product or ebook that I want to sell myself (as opposed to an affiliate product). Don’t know how successful it will be yet, but it might be a useful aid to anyone wanting to create their own sales page without much HTML knowledge.
It all depends on whether you host your own website or blog in the first place – blog being the operative word in this case. The reason I mention this is that it’s relatively easy to set up a blog template for just about any kind of blog. With WordPress there are hundreds of templates to choose from to get the look and feel that you want.
So I thought to myself, why not use a WordPress template to make your sales page? It’s easy to set up as a subdomain or sub folder if you prefer on your main site. So I thought I’d give it a go.
For my proposed sales page, I only needed a simple, single column blog template. I quickly found one that I liked. I already had my own graphic header, so it was fairly easy to add that to the stylesheet.css file, replacing the template’s own header graphic. All I have to do now is finish writing all my sales copy, add the paypal button and publish it as a post.
And viola, instant sales page!
Ok, a little HTML and CSS knowledge is useful to customise the template to make it more unique and fit the type of product you’re going to sell, like changing the colour scheme maybe, or getting rid of unnecessary icons and links, but I think it’ll work!
The one I’m in the process of putting together right at this moment is at:
See what you think – could you use this information to build one for yourself?
Maybe.
Am I going to annoy a few professional website builders by giving this little secret away?
Probably not as there is really no substitute for a professionally made sales page, but when you’re just starting out and on a tight budget, going the DIY route is often the only option.
Terry Didcott
THE HONEST WAY









