The Honest Way

I’ve just spent rather a lot of time sifting through my growing family of Squidoo lenses and adding something to each of them in order to keep them current.

I’m sure a lot of you lensmasters out there have found as I have that if you don’t keep your lenses fresh, then they start to slip down in the Squidoo rankings, especially if they don’t get a lot of traffic. That would be fine if I’d kept myself to only a few lenses as most, but being the person I am, I just love creating new things and that includes blogs, websites and lenses.

So my family of lenses is approaching the twenty mark and shows no sign of stopping just yet. I keep getting these great ideas for a new lens, so off I go and create yet another one!

I sometimes wonder if I wouldn’t be better off channeling that creative energy into simply building new static websites. I have the means and the hosting in Hostgator, which allows me to create and host as many websites as I like for the same monthly fee. That way, all the traffic I generate will be for my personal benefit and I wouldn’t be constantly under the cosh to keep updating them.

Maybe I’ll do that too, but Squidoo does provide something that my own hosted websites can’t (at least until they are sufficiently matured) and that’s a good shot at a high page placement in the search engines from quite early on in their existence.

That in itself make it so worthwhile using this property of Squidoo for my advantage, because once a lens get a high placement, then it will naturally attract some decent traffic. That traffic can then be funneled back to one of my websites, so there’s a double whammy for each lens!

Plenty to think about, while going through and keeping them all fresh and up to date.

I believe it’s worth the extra effort!

Terry Didcott
The Honest Way